The Perfect Sandwich

believein.jpg The 2008 National Grilled Cheese Month Campaign kicks off at Clementine on Tuesday, April 1st with an exciting and diverse field of grilled cheese candidates. Grilled Cheese Primaries will be held at Clementine during the first 4 weeks of April. Each week, five different sandwiches will campaign on the menu and when you order a sandwich, your vote will determine which sandwiches earn a spot on the ballot for Super Cheeseday(s), April 28-30. Your votes on Super Cheeseday(s) will determine the winner, our next Commander in Cheese, the Highest Sandwich in the Land.

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walkers_silo.jpg “I’m hungry. Can someone please help me?  Please. This is serious.  I haven’t eaten since early this morning. Please.” The plea came from a diminutive man I had just rushed passed on 8th Avenue in New York City.  He was wearing a grey cap pulled down over his forehead and held a tattered white plastic shopping bag.  It was 12:30 a.m. A hard March wind was blowing through Chelsea and everyone who passed this pleading man, was hurrying to someplace warm, including me. 

I had just eaten at one of my favorite joints Casa Mono. I started with the  pulpo with fennel and grapefruit and followed with the dorada with artichokes and langostinos (the langoustine tail meat was a bit mushy but still flavorful.) My belly was full and I still had the glow of a quarto of solid Spanish red. 

For a reason I still do not know, after getting a few steps past this man, who was all but invisible to passers-by, I stopped and waited for him to catch up. When I offered  a dollar bill to him, he said, “No man, didn’t you hear,  I’m hungry. This is no joke.  I don’t want money. I’m just very  hungry.” “Really, no bullshit?”  I said.

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grilledcheese.jpg We're not sure who makes these decisions...

April is not only National Grilled Cheese Month, but also National Poetry Month.  In an effort to celebrate both, The Pop Shop in Collingswood, New Jersey, is holding their 3rd Annual Cheesy Poetry Contest, which honors the best poem, ode or haiku about the joy of eating grilled cheese at their shop.

Since they make over 30 different types of grilled cheese, they are clearly a great place to find inspiration. The contest is open to all ages with two winners being selected – one adult and one child.

To enter, e-mail This email address is being protected from spambots. You need JavaScript enabled to view it. by April 24th. For full contest rules and more information about the joys of Grilled Cheese go to The Pop Shop.

Living in California, my only problem is how to collect the free lunch when I win. 

hamandcheeseLunches for me have been a mixed bag of sorts, I'm never sure what to eat, and I'm not always satisfied with what I get. But the sandwich shop near my workplace always seems to have the right sandwich for me. It's my standby.

'Wichcraft, pretty much a chain restaurant in New York City, in my opinion, has the best pressed sandwiches, among them the grilled Gruyère and caramelized onions. It is just mouthwateringly good with its oozy cheese and sweet caramelized onions. Whenever I need a comfort food fix, I always seem to gravitate toward this sandwich. It's simple and it always hits the spot. I've decided to come up with my own personalized version.

My version of this popular sandwich includes ham, for extra flavor. I use a panini press to make the sandwich, but you can also use a regular skillet, and just simply weight the sandwich with a foil-wrapped brick between flips. The caramelized onions can be prepared a day in advance, making this lunch come together even faster. Use either Gruyère or Emmental cheese for the best results in both flavor and texture.

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sandwich-cover-550px-300x295I recently gave a studio tour to 40+ photograph students from Long Beach City College. For the past few years I’ve been a proud member of the advisory committee for the photography department, and it tickles me to no end to meet with the students.

This year’s group was particularly bright and full of insight, asking tons of valuable questions that ran the gamut from studio management and self-promotion to the logistics of photographing food. I made sure to have the books we’ve shot on the table for the students to see, and later someone asked me about The Encyclopedia of Sandwiches It was at this point that I admitted, like I always do when people ask, that I actually took one or more bites of every single sandwich from this book.

Yes, you read that right. I tasted every single sandwich. Because this was actually work, I’ve prepared a highly scientific flow chart to show you the studio’s exact process.

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