If I ask you about your favorite wine, you will probably tell me where you enjoyed it and with whom. Perhaps it was at a picnic on a perfectly sunny day, or on a date with the love of your life. Maybe it was at the winery where the wine was made, but probably not. My point is this, wine, like food, is enjoyed in context. It can be very hard for a winery to create a truly memorable experience with wine, but one winery is giving it a shot.
I'm lucky to have gotten to spend some time at the Jordan winery and to enjoy firsthand the food, wine and hospitality that they are about. I've stayed on their property, had lunch and a full tasting, attended one of their famous halloween parties and gotten to know their talented and creative chef and his wife who heads up hospitality and events. Those experiences have been limited to a privileged few, up till now. And while Jordan uses as many means possible to share the winery experience and lifestyle virtually including photography, videos and even a blog, nothing takes the place of being there.
The soon-to-be-launched Jordan Winery Estate Tour & Tasting is best described as a fully immersive affair. You start at the winery for a little continental breakfast with fresh fruit grown on the property plus fresh baked goods.